Need some topic ideas to build your social media marketing and posting calendar? \u00a0Here’s some of the things we use:<\/p>\n
a)\u00a0\u00a0\u00a0\u00a0 Week ahead<\/strong>. Write a weekly piece about what members can expect in the week ahead.<\/p>\n b)\u00a0\u00a0\u00a0 Events preview. <\/strong>Write an events preview, include predictions from members, short snippet of interviews and other material that involves a broader group.<\/p>\n c)\u00a0\u00a0\u00a0\u00a0 Events review. <\/strong>Review recent events. Let others contribute their opinion. Members can reflect on the event together.<\/p>\n d)\u00a0\u00a0\u00a0 Predictions. <\/strong>Invite members to make predictions about the future, everyone loves to do it.<\/p>\n e)\u00a0\u00a0\u00a0 Interview members. <\/strong>Members interviews should be cornerstone content. It creates engaged readers for life, encourages referrals and gives people means to compare themselves to others.<\/p>\n f)\u00a0\u00a0\u00a0\u00a0\u00a0 Interview VIPs. <\/strong>VIPs are usually eager to talk to connected groups of people. Who is a VIP in your industry?<\/p>\n g)\u00a0\u00a0\u00a0\u00a0 Product reviews. <\/strong>What products are members likely to be using in the future? Can you review some?<\/p>\n h)\u00a0\u00a0\u00a0 Member achievements. <\/strong>Who has achieved something fantastic this week? Ask members to submit their achievements.<\/p>\n i)\u00a0\u00a0\u00a0\u00a0\u00a0 Gossip column.<\/strong> Risky, but often popular. Invite members to submit topical gossip and publish it as a weekly column. Go easy on the venom, heavy on the fun.<\/p>\n j)\u00a0\u00a0\u00a0\u00a0\u00a0 Member of the week\/month<\/strong>. Like the above, but a member of the week\/month tends to be popular.<\/p>\n k)\u00a0\u00a0\u00a0 Statement from the community.<\/strong> On a frequent basis I\u2019d ask members to contribute to a statement from the community. i.e. We\u2019re furious bank fees are going up, please input on what you would like in a statement from the community.<\/p>\n l)\u00a0\u00a0\u00a0\u00a0\u00a0 People on the move.<\/strong> Who is moving? It might be people changing jobs or people moving house or any relevant \u2018move\u2019. Hard to resist this sort of content.<\/p>\n m)\u00a0\u00a0 Latest news.<\/strong> Overused in most communities, but often useful. What\u2019s the latest news in your topic?<\/p>\n n)\u00a0\u00a0\u00a0 Job vacancies.<\/strong> Any jobs available? Reach out to recruiters or compile a job tips page. Any information that would encourage people to participate in the job vacancies page.<\/p>\n o)\u00a0\u00a0\u00a0 Competition. <\/strong>When they\u2019re done right they\u2019re really a lot of fun.<\/p>\n p)\u00a0\u00a0\u00a0 VIP spotted.<\/strong> Has any member spotted a VIP at an event recently, submit it here.<\/p>\n q)\u00a0\u00a0\u00a0 Opinion pieces. <\/strong>Give people in your community a chance to give their opinion in a rotating-authorship opinion section. Everyone gets a turn.<\/p>\n r)\u00a0\u00a0\u00a0\u00a0 Guest columnists. <\/strong>Will any relevant business in your sector write a guest column?<\/p>\n s)\u00a0\u00a0\u00a0\u00a0 Advice section.<\/strong> Summarize the latest advice, what\u2019s the general consensus of the online community?<\/p>\n t)\u00a0\u00a0\u00a0\u00a0 News round-up.<\/strong> What is the round-up of the news this week? It\u2019s a simple place a member can visit to see what\u2019s new without trawling various sources of industry news.<\/p>\n Let me know if you find this helpful or have any to add.<\/p>\n","protected":false},"excerpt":{"rendered":" Need some topic ideas to build your social media marketing and posting calendar? Here’s some of the things we use.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[136,24,47],"class_list":["post-306","post","type-post","status-publish","format-standard","hentry","category-how_to","tag-calendar","tag-marketing","tag-social-media"],"_links":{"self":[{"href":"https:\/\/www.nxtconcepts.com\/srufo\/wp-json\/wp\/v2\/posts\/306","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nxtconcepts.com\/srufo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nxtconcepts.com\/srufo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nxtconcepts.com\/srufo\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nxtconcepts.com\/srufo\/wp-json\/wp\/v2\/comments?post=306"}],"version-history":[{"count":1,"href":"https:\/\/www.nxtconcepts.com\/srufo\/wp-json\/wp\/v2\/posts\/306\/revisions"}],"predecessor-version":[{"id":307,"href":"https:\/\/www.nxtconcepts.com\/srufo\/wp-json\/wp\/v2\/posts\/306\/revisions\/307"}],"wp:attachment":[{"href":"https:\/\/www.nxtconcepts.com\/srufo\/wp-json\/wp\/v2\/media?parent=306"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nxtconcepts.com\/srufo\/wp-json\/wp\/v2\/categories?post=306"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nxtconcepts.com\/srufo\/wp-json\/wp\/v2\/tags?post=306"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}