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Seminar: Social Media - Managing it

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Social Media Solving the Puzzle

Presented by Samantha Rufo, President, nxtConcepts
Midwest Ski Areas Association, Shanty Creek, MI
August 9, 2010       Download a copy now


We would like to thank the following resorts for letting us highlight their social media marketing info:
Afton Alps, MN
Tyrol Basin, WI
Wild Mountain, MN
Crystal Mountain, MI

Agenda Topics Covered in Seminar:
1. Building a Strategy
2. 6 Phases of Social Media
3. Facebook
-Dissecting a Fan Page
-FBML
-Ads, Events, Offers
-Measurement
-Rules of Thumb
4. Twitter
-Anatomy of a Profile
-Tweeps
-Who’s Talking About You?
-Bit.ly’s
-Tools
5. Putting it all Together

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